Steve Jobs: NeXT marketing strategy video, 1991

In this YouTube video, Steve Jobs in 1991 describes the NeXT marketing strategy. It turns out that he was wrong in several ways, but it’s interesting to see the thought process at this time. Of course NeXT’s operating system would go on to become macOS, so things worked out well in the long run, while DEC, Sun, and other Unix vendors are no longer around.