enthusiasm

Two good quotes about coaching and motivation from a Jon Gruden article

Here are two good quotes about coaching from this Jon Gruden article:

“He had a good demeanor about him, the way he got his point across. He always told me it was always about your demeanor and how you get your point across. He said, ‘You have to be a car salesman.’ If you want to sell plays, you can’t be short on energy. People want to be associated with people that have a lot of energy and love what they do and show enthusiasm, not someone who just walks in there and kind of goes through the motions.”

“I always tell people,‘You’ve gotta have a why.’ If you have a reason why, you’re most likely going to succeed. ... And those are the types of things as a coach, when you know those things, those are the buttons you can push. When you’re not hustling, when you’re not doing those things, it’s like, ‘Is that the type of example you’re trying to set for your little brothers?’ When you don’t know those things, you can’t use those things.”

This is a page from my book, “A Survival Guide for New Consultants”

More sales tips

The most important thing I can tell you about selling is to put down this book, and go buy a copy of How I Raised Myself From Failure to Success in Selling, by Frank Bettger. It’s an old book, but it’s the single most important book on “selling” I have ever read.

In addition to that suggestion, here are a few other important sales tips I know.

This is a page from my book, “A Survival Guide for New Consultants”

Think about it: Who do you buy from?

“If you speak and act with a pure mind, happiness will follow you,
as a shadow clings to a form.”

Buddha

I’ll start this Sales section of the book just as I started the Consulting section: In my opinion, the most important part of sales is trust. If you’re trying to sell me something, especially a service, the first question in my mind is, “Do I trust this person?”

Before reading any further, think about the people you’ve bought a service from before: