By Alvin Alexander. Last updated: June 11, 2019
Ben Evans has an interesting article from 2015 titled, Mobile is not a neutral platform. Here’s a good quote:
“Of course, all this sort of stuff is a big reason why Google bought Android in the first place — Google was afraid that Microsoft (it was that long ago) would dominate mobile operating systems and shut it out. The obvious fear was around things like preloads, and the justice of that fear was proven right with Maps, where Apple Maps now has 2-3x more users on iOS than does Google Maps, despite being a weaker product — the ‘good enough’ default wins and the platform owner chooses what that is.”