By Alvin Alexander. Last updated: February 14, 2018
A note from this long article about Google’s Rick Osterloh:
Former CEO Eric Schmidt calls this system “Ship and Iterate,” and in his book How Google Works he makes a consistent case for not even trying to get things right the first time. “Create a product, ship it, see how it does, design and implement improvements, and push it back out,” Schmidt writes. “Ship and iterate. The companies that are the fastest at this process will win.”