Dieter Rams Ten Design Principles: Recently I wrote about Jonathan Ive design interview quotes, and if you're familiar with industrial design and Apple design, you know you can't mention Jonathan Ive without also mentioning Dieter Rams, a world famous designer for Braun.
(If you don't know why I say that you can't think of Apple or Jonathan Ive without thinking of Dieter Rams, this Gizmodo article shows the amazing comparisons between Mr. Rams' designs and current Apple products.)
Dieter Rams 10 design principles (commandments)
So, to give Dieter Rams a little honor and credit -- both for his work at Braun and the evolution of his work at Apple — here are the famous "Dieter Rams 10 Design Principles":
- Good design is innovative
- Good design makes a product useful
- Good design is aesthetic
- Good design makes a product understandable
- Good design is unobtrusive
- Good design is honest
- Good design is long-lasting
- Good design is thorough down to the last detail
- Good design is environmentally friendly
- Good design is as little design as possible